The Official Tourism Website for Herefordshire

Calling All Christmas Enthusiasts in Herefordshire: Be Santa’s Elf!

Christmas fans in Herefordshire are being invited to audition for the role of Santa’s elves this festive season.

Winter Glow, the biggest Christmas event in the Three Counties held every year at the Three Counties Showground in Malvern, is looking for several helping hands to assist in Santa’s Grotto throughout November and December. Successful candidates will have the important responsibility of spreading Christmas cheer and assisting families from across the three counties as they meet Santa Claus himself at the event’s personalised Santa experience.

Applicants must be enthusiastic, good with children, and, most importantly, have exceptional levels of Christmas spirit. Experience in toy making, speed-wrapping, and reindeer handling is preferred but not essential. Uniforms and full “Elf training” will be provided.

Budding Elves are encouraged to register their interest on the Winter Glow website as soon as possible or by emailing directly at Shortlisted applicants will be invited to an online interview, linked directly from the North Pole, with the event’s Head Elf, Jingle, in the coming weeks.

Jingle, Head Elf at Winter Glow, comments: “My team of merry elves are essential for spreading Christmas joy across Herefordshire and helping Santa in the lead-up to our biggest day of the year, Christmas Eve. This is an exciting opportunity to join my team this festive period and I can’t wait to personally welcome our newest talented elves on board.”

Herefordshire, it’s your moment to sparkle and shine as Santa’s little helpers!